How Drivers Black Heel Scuff lead to Heel Shields
A beautiful pair of Stuart Weitzman designer shoes were the inspiration for the creation of Heel Shields! I scoured the City of Chicago trying to find a pair of the season’s HOT yellow shoe in my size. When I finally found a pair – I was so excited, I didn’t wear them right away. Noooo, I saved them for a special occasion.
- When I stepped from my car, the first thing I heard wasn’t how good I looked. Instead it was: “What is that BLACK stuff on the back of your shoe?”
- I was DEVASTATED! This was my first experience with DRIVER’s BLACK HEEL. (DRIVER’s BLACK HEEL is the syndrome caused by unprotected driving). And I planned for it to be my last.
- DRIVER’s BLACK HEEL is the bumpy dirty black spot caused by shoes coming in contact with the car mat while driving. This happens when the original leather finished is scraped off and the underlying skin is blackened by the dirt, sand, rock and other debris that gathers on the car mat where the driver rests their foot. Once the shoe is damaged in this fashion – the shoe cannot be repaired. That is why Heel Shields were invented – NO MORE BLACK HEEL!
- Drivers have always tried to protect their shoes and prevent the dirty shoe drama of DRIVER’s BLACK HEEL. Some of the things drivers have done are: (1) putting towels down on the car mat; (2) layering newspaper on the car mat; and, (3) buying expensive though UNATTRACTIVE driving shoes. None of the methods are as easy or inexpensive as Heel Shields. Just try and take off your shoes and boots in a sports cars (NOT THAT EASY IN AN SUV). And, forget about untying your Air Jordans. The Heel Shield will EASILY protect most of your shoes. Just slip it on prior to driving and slip it off prior to exiting your car. It’s just that SIMPLE!

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